Business Description

Overview At Domo, we believe people and data are an organization’s most valuable assets in the cloud era. Our cloud-based AI and data products platform enables processes that are critically dependent on business data, which historically could take weeks or months, to be done on-the-fly, in as fast as minutes or seconds, at scale. From marketing to operations, HR to finance, IT to product development, supply chain to sales, Domo’s platform is designed to change the way organizations are managed and empower our customers to build data products, including through leveraging AI technologies, that generate measurable value for the business. Through the Domo platform, data from across the business is stored, prepared, organized, analyzed, visualized, automated and distributed. Artificial intelligence and machine learning capabilities can be applied to customer data to generate insights, trigger alerts, and support recommended actions based on predefined business rules and user configurations. These capabilities are designed to operate within customer-defined governance controls and permissions, enabling users to review, approve, and execute actions, including writing data back to systems of record where authorized. Because Domo can digitally connect an organization and empower employees to engage with data in a governed way, we believe our market potential is broad. We have made significant investments to build an enterprise-grade platform with the scale, speed and security to support organizations regardless of where they are in their digital transformation journey. In many ways, building Domo was like building multiple complementary technologies in one platform to address common gaps in data strategy, connecting and transforming data, analyzing and visualizing it, automating actions, and building applications that extend data to teams, partners, and customers. As a result, our platform is able to support a broad range of capabilities, including data integration, transformation, analysis, visualization, automation, and application development, within a single cloud-based environment. These capabilities are designed to complement customers’ existing technology infrastructure and enable organizations to operationalize data across teams, partners, and external stakeholders. These capabilities often require multiple, separate vendors, but Domo combines them within a single cloud-based environment designed to complement customers’ existing technology infrastructure. Domo can augment a customer’s existing infrastructure with capabilities that include the following: • Data warehouse integration and fast query: Domo can sit on top of major cloud data platforms including Snowflake, Databricks, Google BigQuery, Oracle, IBM Cloud, Dremio, Amazon Redshift, Azure SQL, MySQL, and Amazon Athena. Using Domo’s deep cloud integrations, customers can add new data to these environments, and use data from those systems as inputs to other platform capabilities such as visualizations, ETL, workflows, alerting, app building, and AI features. Domo also offers a managed cloud-based data warehouse and fast query layer designed to support large-scale, interactive analytics. • AI and machine learning capabilities: The Domo platform includes AI capabilities, including model management and tools that enable customers to access various third-party AI models. Customers can use AI-enabled features throughout the platform, including within data preparation, analysis, automation and applications, with appropriate governance controls. These features are designed to solve challenges such as inefficiency, technical barriers, data complexity and slow time-to-value. • Connectivity and data preparation: Domo provides a broad range of connection options, including more than 1,000 connectors as well as flexible universal connectors and tools to connect to on-premises sources. Domo also provides low-code data transformation and preparation capabilities (Magic ETL) and options for advanced users to leverage SQL and scripting. • Analytics, applications, and automation: Domo supports analysis and visualization, low-code application development, embedded analytics, collaboration and workflow automation.…