HF Advisory Group, LLC

CIK 0001963169 • 7 13F filings • Apr 10, 2025 – Jul 9, 2026

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Filer information

Filed by: HF Advisory Group, LLC, Chief Compliance Officer
Address: 166 Defense Hwy, Suite 102, Annapolis, MD, 21401
Phone: 410-571-1415
AUM: $286.6M

AUM over time

$335.8M latest

Sector allocation over time

Past 5 quarters

Q4 2025

Q3 2026

Q3 2025

Q2 2026

Q2 2025

TechnologyHealthcareConsumer DiscretionaryConsumer StaplesFinancialsCommunicationIndustrialsEnergyOther

Holdings by filing

Portfolio value: $286.6M155 positionsView on SEC.gov

			% of Portfolio
3M CO	COM	$255K	0.1%Prev: 0.1%	1,592 SH	Decreased-144 SH
ADOBE INC	COM	$1.4M	0.5%Prev: 0.3%	3,907 SH	Increased+284 SH
AIR PRODS & CHEMS INC	COM	$702K	0.2%	2,842 SH	New
AIRBNB INC	COM CL A	$700K	0.2%Prev: 0.3%	5,154 SH	Decreased-880 SH
ALPHABET INC	CAP STK CL A	$395K	0.1%Prev: 0.1%	1,263 SH	Increased+318 SH
ALPHABET INC	CAP STK CL C	$7.6M	2.7%Prev: 2.1%	24,376 SH	Increased+3,822 SH
ALTRIA GROUP INC	COM	$2.2M	0.8%Prev: 0.9%	37,653 SH	Decreased-7,800 SH
AMAZON COM INC	COM	$4.7M	1.6%Prev: 1.8%	20,284 SH	Decreased-3,932 SH
AMERICAN ELEC PWR CO INC	COM	$505K	0.2%Prev: 0.2%	4,376 SH	Decreased-100 SH
AMGEN INC	COM	$739K	0.3%Prev: 0.3%	2,256 SH	Decreased-33 SH
AMPLIFY ETF TR	CWP ENHANCED DIV	$555K	0.2%Prev: 0.2%	12,477 SH	Increased+1,192 SH
ANALOG DEVICES INC	COM	$1.9M	0.6%Prev: 0.9%	6,853 SH	Decreased-850 SH
APPLE INC	COM	$3.0M	1.0%Prev: 0.9%	10,891 SH	Decreased+1,322 SH
APPLIED MATLS INC	COM	$2.5M	0.9%Prev: 1.2%	9,758 SH	Decreased+2,090 SH
AT&T INC	COM	$2.6M	0.9%Prev: 1.1%	106,515 SH	Decreased-47,803 SH
AUTODESK INC	COM	$954K	0.3%Prev: 0.2%	3,224 SH	Increased+635 SH
AUTOMATIC DATA PROCESSING IN	COM	$763K	0.3%	2,966 SH	New
BANK AMERICA CORP	COM	$1.3M	0.5%	23,866 SH	New
BANK NEW YORK MELLON CORP	COM	$1.2M	0.4%	10,358 SH	New
BECTON DICKINSON & CO	COM	$1.1M	0.4%Prev: 0.7%	5,670 SH	Decreased-7,155 SH
BERKSHIRE HATHAWAY INC DEL	CL B NEW	$4.5M	1.6%Prev: 1.4%	8,857 SH	Decreased-467 SH
BLACKROCK MUNIYIELD QUALITY	COM	$109K	0.0%	10,880 SH	New
BOEING CO	COM	$630K	0.2%Prev: 0.2%	2,902 SH	Increased-397 SH
BOOKING HOLDINGS INC	COM	$3.9M	1.3%Prev: 1.1%	722 SH	Increased-22,431 SH
BRITISH AMERN TOB PLC	SPONSORED ADR	$2.7M	0.9%Prev: 1.0%	48,054 SH	Decreased-12,228 SH
CARDINAL HEALTH INC	COM	$1.1M	0.4%Prev: 0.4%	5,227 SH	Decreased-213 SH
CARMAX INC	COM	$1.8M	0.6%	46,092 SH	New
CATERPILLAR INC	COM	$358K	0.1%Prev: 0.1%	625 SH	Decreased+115 SH
CENCORA INC	COM	$717K	0.3%Prev: 0.2%	2,122 SH	Increased+344 SH
CHECK POINT SOFTWARE TECH LT	ORD	$723K	0.3%Prev: 0.2%	3,898 SH	Increased-424 SH
COCA COLA CO	COM	$656K	0.2%Prev: 0.3%	9,386 SH	Decreased-489 SH
COMCAST CORP NEW	CL A	$1.7M	0.6%Prev: 0.4%	56,531 SH	Increased-7,413 SH
CONOCOPHILLIPS	COM	$2.4M	0.8%Prev: 0.9%	25,724 SH	Decreased+2,134 SH
CORNERSTONE STRATEGIC INVEST	COM	$197K	0.1%Prev: 0.1%	23,575 SH	Increased-3,067 SH
CORNERSTONE TOTAL RETURN FD	COM	$147K	0.1%Prev: 0.0%	18,371 SH	Increased-2,253 SH
COSTCO WHSL CORP NEW	COM	$293K	0.1%	339 SH	New
CVS HEALTH CORP	COM	$369K	0.1%Prev: 0.1%	4,646 SH	Increased+454 SH
DIAGEO PLC	SPON ADR NEW	$852K	0.3%	9,876 SH	New
DISNEY WALT CO	COM	$1.2M	0.4%Prev: 0.3%	10,893 SH	Increased+154 SH
DOMINION ENERGY INC	COM	$295K	0.1%Prev: 0.1%	5,029 SH	Decreased-237 SH
DOUBLELINE ETF TRUST	SHILLER CAPE U S	$4.1M	1.4%	127,353 SH	New
EBAY INC.	COM	$1.0M	0.4%	11,669 SH	New
ECOLAB INC	COM	$808K	0.3%Prev: 0.3%	3,077 SH	Decreased-213 SH
ELEVANCE HEALTH INC FORMERLY	COM	$2.4M	0.8%Prev: 0.7%	6,767 SH	Increased+844 SH
ELI LILLY & CO	COM	$2.2M	0.8%Prev: 0.8%	2,025 SH	Decreased-166 SH
ENBRIDGE INC	COM	$1.3M	0.4%Prev: 0.4%	26,864 SH	Increased-245 SH
ETFIS SER TR I	VIRTUS NEWFLEET	$344K	0.1%Prev: 0.1%	14,923 SH	Decreased-3,322 SH
EXXON MOBIL CORP	COM	$3.3M	1.2%	27,647 SH	New
FIDELITY COVINGTON TRUST	MSCI RL EST ETF	$1.3M	0.5%Prev: 0.4%	48,769 SH	Decreased-6,018 SH
FIRST TR EXCHANGE TRADED FD	FINLS ALPHADEX	$681K	0.2%	11,280 SH	New
FIRST TR EXCHANGE-TRADED FD	DJ INTERNT IDX	$596K	0.2%Prev: 0.2%	2,214 SH	Decreased-401 SH
FIRST TR EXCHANGE-TRADED FD	NY ARCA BIOTECH	$297K	0.1%Prev: 0.1%	1,437 SH	Decreased+319 SH
FISERV INC	COM	$302K	0.1%	4,492 SH	New
FORD MTR CO	COM	$371K	0.1%Prev: 0.1%	28,293 SH	Increased-1,355 SH
GENERAL DYNAMICS CORP	COM	$2.0M	0.7%Prev: 0.6%	5,879 SH	Decreased-695 SH
GENERAL MLS INC	COM	$2.3M	0.8%	48,576 SH	New
GILEAD SCIENCES INC	COM	$2.5M	0.9%Prev: 1.1%	20,576 SH	Decreased-4,916 SH
GLOBAL X FDS	NASDAQ 100 COVER	$1.2M	0.4%Prev: 0.4%	66,881 SH	Decreased-4,351 SH
GLOBAL X FDS	US PFD ETF	$202K	0.1%Prev: 0.1%	10,688 SH	Increased+494 SH
GSK PLC	SPONSORED ADR	$424K	0.1%Prev: 0.1%	8,646 SH	Increased+562 SH
HEALTHPEAK PROPERTIES INC	COM	$1.5M	0.5%Prev: 0.7%	93,743 SH	Decreased-25,766 SH
HOME DEPOT INC	COM	$223K	0.1%Prev: 0.1%	647 SH	Increased-102 SH
INTERNATIONAL FLAVORS&FRAGRA	COM	$1.1M	0.4%Prev: 0.4%	16,092 SH	Decreased-697 SH
INVESCO EXCHANGE TRADED FD T	FINL PFD ETF	$339K	0.1%Prev: 0.1%	23,981 SH	Decreased-3,237 SH
INVESCO EXCHANGE TRADED FD T	S&P500 QUALITY	$1.9M	0.7%Prev: 0.7%	24,833 SH	Decreased-1,265 SH
INVESCO QQQ TR	UNIT SER 1	$3.5M	1.2%Prev: 1.3%	5,729 SH	Decreased-50 SH
IQVIA HLDGS INC	COM	$1.8M	0.6%Prev: 0.6%	8,150 SH	Decreased+856 SH
ISHARES TR	CORE DIV GRWTH	$8.8M	3.1%Prev: 3.2%	126,655 SH	Decreased-15,104 SH
ISHARES TR	CRE U S REIT ETF	$548K	0.2%Prev: 0.2%	9,621 SH	Decreased+673 SH
ISHARES TR	ESG AW MSCI EAFE	$1.2M	0.4%Prev: 0.4%	12,767 SH	Decreased-1,304 SH
ISHARES TR	ESG AWR MSCI USA	$3.0M	1.1%Prev: 1.0%	20,361 SH	Decreased-538 SH
ISHARES TR	FALN ANGLS USD	$6.7M	2.3%Prev: 2.5%	245,583 SH	Decreased-76,443 SH
ISHARES TR	ISHARES SEMICDTR	$263K	0.1%Prev: 0.1%	875 SH	Decreased+245 SH
ISHARES TR	JPMORGAN USD EMG	$222K	0.1%Prev: 0.1%	2,307 SH	Decreased-358 SH
ISHARES TR	MRGSTR MD CP GRW	$1.2M	0.4%Prev: 0.4%	15,580 SH	Decreased-192 SH
ISHARES TR	PFD AND INCM SEC	$231K	0.1%Prev: 0.1%	7,458 SH	Increased+649 SH
ISHARES TR	RUSEL 2500 ETF	$1.5M	0.5%Prev: 0.5%	19,555 SH	Decreased+453 SH
ISHARES TR	U.S. FINLS ETF	$975K	0.3%Prev: 0.3%	7,566 SH	Decreased-405 SH
ISHARES TR	ULTRA SHORT DUR	$231K	0.1%Prev: 0.1%	4,564 SH	Increased+447 SH
JANUS DETROIT STR TR	HENDERSN CAP ETF	$854K	0.3%Prev: 0.3%	11,603 SH	Decreased+146 SH
JOHNSON & JOHNSON	COM	$951K	0.3%Prev: 0.3%	4,598 SH	Decreased+383 SH
JPMORGAN CHASE & CO.	COM	$5.4M	1.9%	16,906 SH	New
KENVUE INC	COM	$4.0M	1.4%Prev: 1.4%	230,158 SH	Decreased-36,006 SH
KILROY RLTY CORP	COM	$2.6M	0.9%	69,929 SH	New
KRAFT HEINZ CO	COM	$228K	0.1%Prev: 0.1%	9,420 SH	Decreased-2,098 SH
LAMAR ADVERTISING CO NEW	CL A	$709K	0.2%	5,602 SH	New
LLOYDS BANKING GROUP PLC	SPONSORED ADR	$2.2M	0.8%Prev: 0.8%	421,216 SH	Decreased-31,788 SH
LOCKHEED MARTIN CORP	COM	$545K	0.2%Prev: 0.2%	1,127 SH	Decreased-2 SH
MARRIOTT INTL INC NEW	CL A	$1.7M	0.6%Prev: 0.6%	5,465 SH	Decreased-214 SH
MASCO CORP	COM	$547K	0.2%Prev: 0.2%	8,621 SH	Increased+888 SH
MASTERCARD INCORPORATED	CL A	$1.5M	0.5%Prev: 0.3%	2,551 SH	Increased+857 SH
MCKESSON CORP	COM	$1.7M	0.6%Prev: 0.4%	2,070 SH	Increased+493 SH
MEDTRONIC PLC	SHS	$1.6M	0.6%Prev: 0.6%	16,607 SH	Decreased-6,970 SH
META PLATFORMS INC	CL A	$4.1M	1.4%Prev: 1.7%	6,141 SH	Decreased-1,613 SH
MICROSOFT CORP	COM	$6.3M	2.2%Prev: 2.5%	13,042 SH	Decreased-3,591 SH
MONDELEZ INTL INC	CL A	$447K	0.2%Prev: 0.2%	8,301 SH	Decreased-1,105 SH
NISOURCE INC	COM	$2.5M	0.9%Prev: 0.9%	59,281 SH	Decreased-18,552 SH
NOVARTIS AG	SPONSORED ADR	$1.6M	0.6%Prev: 0.4%	11,901 SH	Increased+3,004 SH
NVIDIA CORPORATION	COM	$2.9M	1.0%Prev: 1.0%	15,356 SH	Decreased+455 SH
OMNICOM GROUP INC	COM	$1.1M	0.4%Prev: 0.4%	14,061 SH	Decreased-3,093 SH
ORACLE CORP	COM	$1.4M	0.5%Prev: 0.4%	7,114 SH	Decreased-3,619 SH
PACER FDS TR	GLOBL CASH ETF	$367K	0.1%Prev: 0.1%	8,906 SH	Decreased-322 SH
PACER FDS TR	US CASH COWS 100	$1.7M	0.6%Prev: 0.6%	27,755 SH	Decreased-3,616 SH
PALO ALTO NETWORKS INC	COM	$265K	0.1%Prev: 0.2%	1,441 SH	Decreased
PEPSICO INC	COM	$3.0M	1.1%Prev: 1.6%	21,203 SH	Decreased-19,948 SH
PFIZER INC	COM	$2.2M	0.8%Prev: 0.9%	89,146 SH	Decreased-21,172 SH
PHILIP MORRIS INTL INC	COM	$4.0M	1.4%Prev: 1.0%	24,798 SH	Increased+6,644 SH
PIMCO DYNAMIC INCOME FD	SHS	$1.1M	0.4%Prev: 0.3%	59,430 SH	Increased-15,507 SH
PLAINS GP HLDGS L P	LTD PARTNR INT A	$4.3M	1.5%Prev: 1.7%	225,551 SH	Decreased+6,736 SH
QUALCOMM INC	COM	$908K	0.3%Prev: 0.2%	5,307 SH	Increased+2,403 SH
RTX CORPORATION	COM	$3.2M	1.1%Prev: 1.1%	17,440 SH	Decreased-2,762 SH
SALESFORCE INC	COM	$1.9M	0.7%Prev: 0.6%	7,301 SH	Increased-915 SH
SANOFI SA	SPONSORED ADR	$1.6M	0.6%	33,147 SH	New
SCHWAB CHARLES CORP	COM	$3.8M	1.3%	37,601 SH	New
SELECT SECTOR SPDR TR	STATE STREET CON	$424K	0.1%	3,551 SH	New
SHELL PLC	SPON ADS	$3.4M	1.2%Prev: 1.4%	45,951 SH	Decreased-5,140 SH
SILA REALTY TRUST INC	COMMON STOCK	$550K	0.2%	23,597 SH	New
SOUTHERN CO	COM	$3.1M	1.1%Prev: 1.2%	35,551 SH	Decreased-13,812 SH
SPDR S&P 500 ETF TR	TR UNIT	$1.4M	0.5%	1,983 SH	New
SPDR SERIES TRUST	STATE STREET SPD	$26.1M	9.1%	467,016 SH	New
STARBUCKS CORP	COM	$1.2M	0.4%Prev: 0.1%	14,629 SH	Increased+12,030 SH
TAIWAN SEMICONDUCTOR MFG LTD	SPONSORED ADS	$3.0M	1.1%	10,014 SH	New
TC ENERGY CORP	COM	$4.4M	1.5%Prev: 1.5%	79,188 SH	Decreased-9,376 SH
TELEFONAKTIEBOLAGET LM ERICS	ADR B SEK 10	$134K	0.0%Prev: 0.1%	13,912 SH	Decreased-6,365 SH
TESLA INC	COM	$2.3M	0.8%Prev: 0.5%	5,067 SH	Increased+40 SH
TEXAS INSTRS INC	COM	$2.2M	0.8%Prev: 0.9%	12,489 SH	Decreased+1,775 SH
TRUIST FINL CORP	COM	$3.1M	1.1%Prev: 1.0%	62,280 SH	Decreased-10,348 SH
UNILEVER PLC	SPON ADR NEW	$2.0M	0.7%Prev: 0.4%	31,235 SH	Increased+8,919 SH
UNITED PARCEL SERVICE INC	CL B	$1.0M	0.4%	10,320 SH	New
UNITEDHEALTH GROUP INC	COM	$517K	0.2%	1,565 SH	New
VANECK ETF TRUST	FALLEN ANGEL HG	$205K	0.1%	6,984 SH	New
VANECK ETF TRUST	SEMICONDUCTR ETF	$459K	0.2%Prev: 0.2%	1,274 SH	Decreased+398 SH
VANGUARD BD INDEX FDS	INTERMED TERM	$269K	0.1%Prev: 0.1%	3,455 SH	Increased-101 SH
VANGUARD INDEX FDS	GROWTH ETF	$1.4M	0.5%	2,807 SH	New
VANGUARD INDEX FDS	MCAP VL IDXVIP	$885K	0.3%	4,989 SH	New
VANGUARD INDEX FDS	TOTAL STK MKT	$201K	0.1%	600 SH	New
VANGUARD INTL EQUITY INDEX F	ALLWRLD EX US	$289K	0.1%Prev: 0.1%	3,929 SH	Decreased+386 SH
VANGUARD STAR FDS	VG TL INTL STK F	$574K	0.2%Prev: 0.2%	7,613 SH	Decreased-1,978 SH
VANGUARD WHITEHALL FDS	INTL HIGH ETF	$594K	0.2%Prev: 0.2%	6,597 SH	Decreased-1,692 SH
VANGUARD WORLD FD	HEALTH CAR ETF	$590K	0.2%Prev: 0.2%	2,048 SH	Decreased-7 SH
VANGUARD WORLD FD	INF TECH ETF	$2.3M	0.8%Prev: 0.8%	3,091 SH	Decreased-19,285 SH
VANGUARD WORLD FD	MEGA CAP INDEX	$3.5M	1.2%	13,816 SH	New
VEEVA SYS INC	CL A COM	$516K	0.2%Prev: 0.1%	2,310 SH	Increased+915 SH
VERIZON COMMUNICATIONS INC	COM	$5.1M	1.8%Prev: 2.0%	125,325 SH	Decreased-23,276 SH
VISA INC	COM CL A	$2.9M	1.0%Prev: 1.2%	8,228 SH	Decreased-3,111 SH
VODAFONE GROUP PLC NEW	SPONSORED ADR	$3.0M	1.0%	223,712 SH	New
WASTE MGMT INC DEL	COM	$860K	0.3%Prev: 0.3%	3,914 SH	Increased-276 SH
WELLS FARGO CO NEW	COM	$5.1M	1.8%	54,950 SH	New
WELLTOWER INC	COM	$629K	0.2%Prev: 0.2%	3,387 SH	Decreased+615 SH
WILLIAMS COS INC	COM	$744K	0.3%Prev: 0.2%	12,378 SH	Decreased+1,262 SH
WISDOMTREE TR	DYNAMIC INTL EQT	$1.2M	0.4%Prev: 0.4%	27,312 SH	Decreased-3,598 SH
WISDOMTREE TR	FLOATNG RAT TREA	$1.5M	0.5%Prev: 0.5%	30,348 SH	Decreased-5,796 SH
WISDOMTREE TR	US MIDCAP DIVID	$2.2M	0.8%Prev: 0.7%	42,304 SH	Decreased-4,252 SH
WISDOMTREE TR	YIELD ENHANCD US	$236K	0.1%Prev: 0.1%	5,348 SH	Decreased-743 SH
WISDOMTREE TR	YIELD ENHANCED	$1.1M	0.4%Prev: 0.4%	22,041 SH	Decreased-3,705 SH

Sold (vs prior filing)

ACCENTURE PLC IRELAND — $2.5M
ADVANCED MICRO DEVICES INC — $216K
AIR PRODUCTS AND CHEMICALS I — $617K
AMRIZE LTD — $1.0M
AON PLC — $1.1M
BANK OF NY MELLON CORP — $691K
CHARLES SCHWAB CORP (THE) — $3.5M
CHEVRON CORPORATION — $238K
CLOROX CO DEL — $212K
COSTCO WHOLESALE CORPORATION — $289K
DEXCOM INC — $622K
DOUBLELINE ETF TRUST — $4.8M
EXXONMOBIL HOLDINGS CORP — $5.0M
FERGUSON ENTERPRISES INC — $668K
FIRST TR EXCHANGE-TRADED FD — $701K
GALLAGHER ARTHUR J & CO — $487K
GENERAL MILLS INC — $2.8M
INTERCONTINENTAL EXCHANGE IN — $2.3M
JPMORGAN CHASE & CO — $6.3M
KILROY REALTY CORP — $3.5M
… and 31 more

All filings

Open a filing on Jive Data

Filing Date	Quarter	Form	Accession	Portfolio	Filing
Jan 23, 2026	Q4 2025	13F-HR/A	0002085853-26-000077	$286.6M	View
Oct 9, 2026	Q3 2026	13F-HR	0002085853-26-001137	$335.8M	View
Oct 6, 2025	Q3 2025